Downtown Santa Monica Receives a Make-over
California Desk
July 09, 2009
Santa Monica – The Bayside District and its proper owners are giving Downtown Santa Monica a well-deserved makeover. The face-lift on The Third Street Promenade and surrounding areas include enhanced maintenance as well as ambassadors, or hosts, trained to welcome and provide information to visitors in order to make the district more inviting.
The Ambassador program is funded by the new Property Based Assessment District, which was founded two years ago in order to improve services in the Downtown Santa Monica area. The Ambassador program was created to provide a welcoming and safe atmosphere in the district. The program will coordinate with the Santa Monica Maintenance staff and the Santa Monica Police Department to help maintain the area. They will be trained to provide information to Promenade visitors, offering to escort employees, and report maintenance problems that may occur in the shopping area. Present on the street from 10 a.m. to 12:30 a.m, the Ambassadors will serve as the eyes and ears of the area. They will be moving about on segways, roaming the area with a watchful eye and friendly smile.
Around 800 people applied for an ambassador position and that number was narrowed down to about two dozen by Block by Block, a management company hired to establish the program. Along with the Ambassadors Program, Block by Block was awarded a $473,000 contract with Bayside to upgrade and maintain the parking structures in Downtown Santa Monica, including all of the public restrooms. Their contract covers the parking structures on Second and Fourth streets and also parking structures 9 and 10 which is on Third Street. H20 was also hired by Bayside for a $543,000 power-washing deal. Both of these contracts will supplement the existing maintenance services that City Hall provides to clean the area with greater efficiency.
As part of the makeover, Bayside District will be upgrading the directories on The Third Street Promenade in the coming year. Bayside will also increase spending on marketing and public relations, as well as special projects and capital improvements as part of the new funding from the Property Based Assessment District.
For more information on Downtown Santa Monica, including The Third Street Promenade, please go to this website.
The Ambassador program is funded by the new Property Based Assessment District, which was founded two years ago in order to improve services in the Downtown Santa Monica area. The Ambassador program was created to provide a welcoming and safe atmosphere in the district. The program will coordinate with the Santa Monica Maintenance staff and the Santa Monica Police Department to help maintain the area. They will be trained to provide information to Promenade visitors, offering to escort employees, and report maintenance problems that may occur in the shopping area. Present on the street from 10 a.m. to 12:30 a.m, the Ambassadors will serve as the eyes and ears of the area. They will be moving about on segways, roaming the area with a watchful eye and friendly smile.
Around 800 people applied for an ambassador position and that number was narrowed down to about two dozen by Block by Block, a management company hired to establish the program. Along with the Ambassadors Program, Block by Block was awarded a $473,000 contract with Bayside to upgrade and maintain the parking structures in Downtown Santa Monica, including all of the public restrooms. Their contract covers the parking structures on Second and Fourth streets and also parking structures 9 and 10 which is on Third Street. H20 was also hired by Bayside for a $543,000 power-washing deal. Both of these contracts will supplement the existing maintenance services that City Hall provides to clean the area with greater efficiency.
As part of the makeover, Bayside District will be upgrading the directories on The Third Street Promenade in the coming year. Bayside will also increase spending on marketing and public relations, as well as special projects and capital improvements as part of the new funding from the Property Based Assessment District.
For more information on Downtown Santa Monica, including The Third Street Promenade, please go to this website.
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