One-day Vons food drive delivers more than 9,000 lbs. to FOOD Share

March to End Hunger month aims to re-stock FOOD Share´s shelves

It was a last minute call to action by VONS regional offices, one in which all 23 Ventura County Vons store managers and employees readily supported.

The one-day food drive on March 7 to benefit FOOD Share, Ventura County´s regional food bank, brought in a total of $1,600 and more than 9,000 lbs. of food that will immediately be distributed through FOOD Share´s warehouse in Oxnard and its 150 partner agencies and food pantries throughout the county who serve nearly 40,000 people each month.

"Our customers really came through for FOOD Share," said Daymond Rice, director, Public Affairs and Government Relations for Vons. "As a large food company, we are in a unique position to be at the forefront of hunger and we understand the difficulties food agencies are facing this year. We are thrilled at the results of this latest effort on their behalf."

"We would like to thank everyone in our community who has donated food or funds to help FOOD Share provide food for the hungry," said Bonnie Weigel, CEO of FOOD Share. "We know that when everyone does just a little, great things can be accomplished."

The Vons one-day food drive was a start to the special push to fill FOOD Share´s shelves in March. FOOD Share is seeking other business and neighborhoods to host drives throughout the month.

How others can help and "March to End Hunger"

To donate funds securely online through PayPal or a credit card go to www.foodshare.org or call 983-7100 to organize your own food drive.

Tina Vervoorn

Consortium Media's Five Pillars of Marketing Success©

Today´s media world is complex. Consortium Media Services (CMS) navigates and saves clients money with our unique 5 Pillars of Marketing Success© - a blend of advertising, public relations, promotions, web integration, and creative to build names into breakaway brands that are leaders in their respective category.

Advertising
The 19-year history of Consortium Media Services allows for preferred media and non-profit rate structures that are legendary. We literally save our clients thousands of dollars on media costs. In addition, our work with many non-profits, including the Ventura Music Festival, have resulted in hundreds of thousands of dollars of in-kind promotional coverage in local target markets areas.

Promotions
CMS has worked with the L.A. Dodgers, Albertsons, McDonald´s and other high profile firms in various charitable and retail programs. One of CMS´s most successful assets, promotions, will bring speed to timelines as additional awareness is built faster to clients through promotion and marketplace partnerships.

Public Relations
The Public Relations Division at CMS has consistently delivered many articles and managed press relations for numerous companies. Our "good news" approach delivers results and effectiveness. Over the past 11 years, CMS has developed solid relationships with key publishers, editors and reporters in Ventura County and throughout Southern California.

Web Integration CMS maintains and builds increased brand consistency in our web programs and has designed and integrated electronic components into many traditional media programs. Our latest design, Grossman Imaging Centers website, reflects its new iconic materials, brochures and folders and properly reflects the company´s commitment to excellence.

Creative
At CMS, our Creative Services Department is intimately tied to brand work, using all the various disciplines that make us an effective media management company on every level with the ability to carry out an exciting, sustained brand awareness campaigns.

About the CMS Team
Denise Bean-White, President / CEO
Denise has more than 28 years of hands-on experience in direct mail, newspaper, radio, network television and station management. Her trend analysis, brand work, and work stratagem media packaging delivers outstanding and cost effective results. She is dedicated to her client´s success. Denise is responsible for developing branding and marketing strategies and maintaining client relations.

Jennifer Curtis, Senior Vice President / General Manager
Jennifer´s diverse background includes experience in the video game industry and with Paramount Studios. Jennifer´s strength lies in her ability to create branding that translates seamlessly through a variety of media. Jennifer is analytical and multifaceted: able to write copy, direct production, and manage multiple projects simultaneously. She assists with executive management and in maintaining client relations.

Emily Raab, Creative Director
Emily has 10 years of experience in creative design services. She has an exceptional ability to capture and express a company´s brand through the power of design and relate a cohesive message throughout all facets of corporate communication from print to web and everything in between. Emily manages creative design development and oversees print and materials production.

Tina Vervoorn, Public Relations Manager
Tina has more than 9 years of experience working as a journalist, editor, photographer, and designer for a major newspaper. At CMS, she maintains positive relationships with local and national media outlets and crafts enticing press releases and supporting documents to ensure optimal coverage in various media. Tina is responsible for all public relations efforts and publicity with the media.

Denise Hodgson, Office Manager / Media and Traffic Coordinator
Denise´s excellent eye for detail is a tremendous asset to CMS. She skillfully manages to handle all facets of the firm´s bookkeeping and accounting, as well as traffic administration and media plan maintenance, including assisting with media plans, facilitation and invoicing.

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